According to Xiang Jiamao, head of Yongshun County, Yongshun has profound historic culture, beautiful natural scenery, and rich ethnic customs. Yongshun is also the starting point of Xiangxi film.
Li Hong, general manager of Xiaoxiang Pictures, said that Xiangxi is famous as a shooting location of movies and has unique charm due to its culture. The movie has become a spokesperson for Xiangxi culture and a powerful driving force for local economic revitalization. Currently, Xiaoxiang Pictures is making every effort to create ethnic themed films such as “Coffee or Tea?-Good Job”, “New Furong Town”, and “Jiang Mengnan”, showcasing Hunan’s unique ethnic customs from multiple perspectives, and helping Xiangxi to go national and global.
28 ethnic themed films across the country are exhibited at this film exhibition. During the event, various activities will be held, including a meeting with main creators, a high-level talk on ethnic film creation, a filmmaker exchange meeting, and a symposium on new-quality productivity and high-quality development of ethnic films.
In the first half of this year, Xiangxi Prefecture received a total of 35.6741 million tourists, with a total tourism revenue of 34.797 billion yuan. At present, Xiangxi Prefecture is exploring a new model of integrated development of film and cultural tourism. A large number of scenic spots such as Fenghuang Ancient Town, Furong Town, Qianzhou Ancient Town, Liye Ancient Town, Rebala, and Aizhai-Shibadong-Dehang Grand Canyon have become shooting locations for many movies. “Traveling Following the Movies” has become a new brand for Xiangxi’s cultural and tourism industry.
Chinese source: hunantoday